IFIS ART

PARCO INTERNAZIONALE DI SCULTURA DI BANCA IFIS

Project Details

Client:

Banca Ifis

Location:

Banca Ifis HQ in Villa Fürstenberg, Venice

Roma Convention Center "LA NUVOLA", Rome

Date:

2023/2024

Services:

Concept Creation
Event Management
Art Direction
Set Design
Production
Management
Press

Project Description

We curated several events of the Ifis Art project, a program desired and conceived by President Ernesto Fürstenberg Fassio, that brought together all initiatives carried out by the Bank for the valorization of art, culture, contemporary creativity, and their values.

In September 2023, Banca Ifis inaugurated the International Sculpture Park at Villa Fürstenberg. The park showcases sculptures by renowned contemporary artists such as Igor Mitoraj, Fernando Botero, Pablo Atchugarry, Pietro Consagra, Philip Colbert, Park Eun Sun, Manolo Valdes, Annie Morris, Roberto Barni, and Julio Larraz.

To celebrate the Park and art through innovation and technology, we designed an event where guests were guided by an evocative light show to discover the works spread within the park. The event culminated in an exclusive gala dinner in a marquee installed inside the garden. 

At the "Roma, Arte in Nuvola" international modern and contemporary art fair, the exhibition was designed with an innovative approach. Banca Ifis brought the International Sculpture Park to a new dimension during the event, creating an immersive space with a video installation. This allowed guests to learn about and discover the park in a completely experiential way.